Ric Young, President of E.Y.E, a Toronto-based agency specializing in strategies that promote social change, speaks on social innovation to Ecotrust Canada's board and staff in Vancouver.
Young gave his talk on December 1, 2008, explaining how even small groups of people and organizations can effect widespread transformative change in society.
Young has been the architect of numerous campaigns for change and social innovation projects in areas ranging from health, environmental sustainability and ethics in sport, to citizen engagement, corporate social responsibility, community development and global humanitarian relief.
This article originally appeared on Ecotrust Canada's blog, Conservation Economy.
