Hana Loftus is an independent consultant on urban regeneration and architecture. She trained as an architect, but has worked across disciplines, spanning design, consultancy, writing and building. She was formerly deputy director of General Public Agency
, an inter-disciplinary consultancy in London specialising in integrated masterplanning and regeneration.
Hana's interest is in setting the right brief and strategic direction for long-term change through short-term projects, based on rigorous research and creative enquiry into local needs and identity. Her work integrates social, cultural and environmental issues, going grass-roots in order to understand what communities really need.
Projects Hana has led include masterplans, research, design strategies and business plans for clients ranging from commercial property developers to the London Development Agency, the London Thames Gateway Development Corporation and the British Council. Her specialisms include research, policy, cultural mapping and analysis, urban design and public engagement, and projects encompass planning at a variety of scales, from long-term urban renewal projects to temporary structures, social and cultural programmes and business plans.
Hana's background takes in running an opera company, building houses
in rural Alabama, food writing and playing in bluegrass bands. Hana also runs Developing News
, a blog on planning news and issues in the UK. Particular interests right now are sustainable ruralism and low-density development. She was educated at Cambridge, London Metropolitan University and the Rural Studio, Alabama.
Email Hana at email@example.com